In a world of infinite supply...

We must band together to break the laws of demand.

Welcome, Outlaws.

If you already know you want to sign up now so you don’t miss the first issue on November 1st, here’s your call to action.

In the meantime, tell your friends!

Now let’s dig into why you might want to do that.

Why join the Outlaws?

You need to have both a strong foundation in your work and also to understand the needs of the modern buyer. The technology, new buzzwords, and everything else (the news… don’t even get me started on the news!) just races by and it can seem impossible to keep up. Let alone, master the basics.

You are a modern marketer trying to do the best job you can. I am in the same boat. While I have been able to do a few things in this space, I am never done learning. So I am determined to learn as much as I can about sparking action with an audience.

I’m going to start learning and sharing everything with you. An open book, I am.

Apologies for the Yodaspeak.

So that’s what we will focus on here. Keeping you updated on what’s really going on with the world of demand generation, marketing ops, and the broader ecosystem.

You’ll learn from practitioners working in the field every day.

I asked about what kind of resources people might want and listened to what you said…

So we are “officially launching” November 1st, but there will be issues published in “warmup week”. So here it is what you’ll get.

Publishing Schedule & Premium Features.

Free: 1 issue weekly

  • The Outlaw Weekly, published Sundays

  • Access via email and website.

Premium: 3+ Issues Weekly & Audio Versions

  • Full access to every post on

  • The Actionable Framework, published Tuesdays

  • The Weekend Project, published Thursdays

  • Access via email, website, and your podcast player

  • Personalized & Private Podcast Feed

  • Community discussion threads & other premium perks coming soon

Supporter Tier:

  • Monthly community meeting held live on private voice community.

  • Secret perks revealed over time.

Saddle up & join the Outlaws

Together, we can beat the law of demand. Let’s curate and share the best strategies, tactics to help get work done with modern marketing.

If you have made it this far with me, perhaps you are ready to dive in. I’ve created a social pre-launch offer below just for you. This offer will be live for a few days.

Get 30% off forever

If you aren’t yet ready to commit, but want to get the weekly free post and stay updated. thats totally welcome. You can join anytime. I’d love to have you.

Sincerely yours,

Chris Handy

P.S. This is pretty much the mood around here… I’ll leave you with this.

P.P.S. Tell a friend.

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