Your Future Customer’s Story
The Answer to Life, the Universe, and Everything
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In the previous issue, we discussed the merits of the one-to-many approach.
Reminder: In order to maximize return on time spent, make time for one-to-many sales meetings (like webinars and group demos) before you spend all your team’s time in one-to-one sales calls.
For this week’s actionable framework (and subsequent weekend project), we’ll need to lay s…